5 reasons you should hire a Social Media Manager

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Statista (2024) states that 63.8% of the global population are social media users. Do you need a social media manager to help you tap into this potential? We reckon you do and here are five reasons why:

We are constantly researching

Social media is always evolving, and staying up-to-date with algorithm changes and trends can feel overwhelming if you’re not in the industry. As a busy entrepreneur, where will you find the time? Like those at Verbawise, a social media manager spends thousands of hours researching and refining strategies. Trial and error is a process we are on a first-name basis with. We’ve tested, failed, succeeded and have the data to prove what works. By staying informed, we ensure your brand remains relevant and ahead of the competition.

Social media managers must have an open-minded and adaptable approach to succeed. We can apply this to your pages to keep you ahead of any unexpected changes. Keeping your finger on the pulse preserves your relevance in the eyes of the customer and builds you a positive reputation.

We are consistent

Between meetings, innovating and selling, you likely have limited or no time for social media. Too often, platforms are abandoned after a few posts when results aren’t immediate. Social media is a long-term game and a manager can post regular, engaging content for your audience. We handle everything, so you can focus on growing your business in other ways.

We can build you a loyal community

One of the most rewarding parts of our job is relationship-building with your audience. They can have wonderful suggestions and show real enthusiasm for your brand. Not engaging means you risk missing opportunities to create lasting connections.

A social media manager shows your brand is responsive, approachable and part of the conversation. We also know the right accounts to interact with, boosting your visibility in relevant communities. Let us build you a loyal following while you focus on delivering a great product or service.

The image is zoomed into a person's hands. They are wearing pink nail polish, fabric bracelets and a ring on their index finger. They are holding a mobile phone which shows a TikTok grid. The background is blurred but there is a large leaf from a plant. Photo by Swello on Unsplash

We can optimise your strategy

Starting on social media can feel daunting, especially if you’re unsure how to maximise visibility. How do you create an effective social media strategy, for example? That’s where our expertise comes in. At Verbawise, we tailor our strategies to fit your specific business needs. From setting SMART goals and conducting content audits to competitor analysis and platform optimization, we cover every angle to help you dominate social media. Our experience allows us to design a roadmap that leads to growth and engagement.

Our insights are data-driven

We prioritise data-driven insights meaning we gain a real-time understanding of what needs improvement. We can interpret and translate the analytics and use the results to amend your strategy. Since this is more of a science than it may seem, we create detailed reports to share our insights – this helps you understand the ‘why’ behind every decision we make.

Hiring a social media manager is an investment that delivers real, measurable value. Social media has the power to connect with people on a deep level and we know how to leverage it. Consider everything that goes into a successful strategy – research, content creation, engagement and analysis. With our expertise and tools, we’ll ensure your social media presence thrives. Ready to grow your brand? Contact us today and let’s start crafting your social media success.

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